Davenport Marketing helps small and mid-size companies accelerate growth through strategy-first digital marketing and Fractional CMO leadership designed for measurable, lasting success.
Most businesses “send emails.” The smart ones build nurture systems that educate, build trust, convert consistently, and deepen relationships over time — automatically.
Email is the most underestimated power player in your marketing — and the only audience you truly own.
Email works because:
When your email system is built strategically, it becomes one of the strongest growth engines in your business.
Most email marketing fails because it lacks strategy, structure, and a clear conversion path.
Email is sent reactively, not intentionally.
Leads come in… then get ignored.
Everyone gets the same message — no personalization, no relevance.
Emails inform, but don’t guide people toward clear action.
Businesses don’t need more emails.
They need a system that turns interest into trust — and trust into revenue.
Most email marketing fails because it lacks strategy, structure, and a clear conversion path.
Email is sent reactively, not intentionally.
Leads come in… then get ignored.
Everyone gets the same message — no personalization, no relevance.
Emails inform, but don’t guide people toward clear action.
Businesses don’t need more emails.
They need a system that turns interest into trust — and trust into revenue.
This isn’t just sending emails — it’s building a profitable relationship system.
A nurture system is a strategic set of experiences that:
Your job: build the system. Your clients’ job: enjoy the results.
The System Behind Consistent Relationships + Conversions
01
We evaluate your current CRM setup, sequences, campaigns, forms, and data.
02
Define who gets what, when, and why.
03
Build or refine the “entry doors” to your email ecosystem.
04
The strategic flow that turns strangers into warm leads.
05
Set the tone, deliver value immediately, and position your brand clearly.
06
Weekly or biweekly messaging that builds authority and consistency.
07
Wake up cold or unresponsive contacts with intention.
08
Lead people toward booking, buying, or taking action — without pushiness.
09
Increase retention, referrals, and repeat business.
10
Automated, friction-free reputation building.
11
Clear calls to action woven throughout the messaging.
12
Predictable, easy-to-follow monthly rhythm.
13
Who Does What: Clarity for your team or your agency.
14
Open rates, click rates, conversions, segment performance — the only numbers that matter.
This is clarity, structure, and system — not chaos and campaigns.
The System Behind Consistent Relationships + Conversions
01
We evaluate your current CRM setup, sequences, campaigns, forms, and data.
02
Define who gets what, when, and why.
03
Build or refine the “entry doors” to your email ecosystem.
04
The strategic flow that turns strangers into warm leads.
05
Set the tone, deliver value immediately, and position your brand clearly.
06
Weekly or biweekly messaging that builds authority and consistency.
07
Wake up cold or unresponsive contacts with intention.
08
Lead people toward booking, buying, or taking action — without pushiness.
09
Increase retention, referrals, and repeat business.
10
Automated, friction-free reputation building.
11
Clear calls to action woven throughout the messaging.
12
Predictable, easy-to-follow monthly rhythm.
13
Who Does What: Clarity for your team or your agency.
14
Open rates, click rates, conversions, segment performance — the only numbers that matter.
This is clarity, structure, and system — not chaos and campaigns.
The 7 Must-Have Email Flows Built Into Every Strategic System
01
First impressions matter. This sequence establishes trust, direction, and value from day one.
02
Show up with relevance. Convert curiosity into conversations or consultations.
03
Weekly or biweekly insights that keep your brand top of mind — without exhausting your audience.
04
A natural, warm path toward booking or buying.
05
Reignite cold subscribers and bring them back into your ecosystem.
06
Turn customers into loyal advocates and repeat buyers.
07
Build social proof and fuel word-of-mouth automatically.
High-performing businesses have ALL of these — but almost none have them built well.
The 7 Must-Have Email Flows Built Into Every Strategic System
01
First impressions matter. This sequence establishes trust, direction, and value from day one.
02
Show up with relevance. Convert curiosity into conversations or consultations.
03
Weekly or biweekly insights that keep your brand top of mind — without exhausting your audience.
04
A natural, warm path toward booking or buying.
05
Reignite cold subscribers and bring them back into your ecosystem.
06
Turn customers into loyal advocates and repeat buyers.
07
Build social proof and fuel word-of-mouth automatically.
High-performing businesses have ALL of these — but almost none have them built well.
This Is Where Follow-Up Becomes Effortless
Your email system integrates tightly with:
Email is the relationship layer. Automation is the execution layer. CRM is the intelligence layer.
Together, they form a unified marketing engine that drives consistent follow-up, stronger relationships, and higher conversions — without letting opportunities fall through the cracks.
Email Lives in Rebuild → Yield → Leverage
Rebuild
Gain total clarity on your message, audience, and value.
Yield
Build your strategic marketing plan and clear priorities.
Leverage
Strengthen your systems and marketing foundation.
This is where your clients finally feel relief. Their marketing works — even when they’re not actively working.
What Happens When Brands Gain Clarity
Automated nurture → increased reviews, more repeat calls, higher trust.
Lead follow-up sequences → more consistent inbound bookings.
Authority email system → pre-sold consultations and higher close rates.
What Happens When Brands Gain Clarity
Simplified message → higher conversions and improved search rankings.
Sharper positioning → increased trust, more inquiries, and stronger authority.
I design the full strategic system, including structure, flows, goals, and messaging direction. Your team, agency, or writer creates the actual emails, or I can oversee production to ensure everything stays consistent, on-brand, and aligned with your growth objectives.
Yes. Nurture only performs when your message, customer journey, positioning, and goals are clearly defined. Strategy First ensures your email system supports the right audience, the right timing, and the right outcomes across every stage of growth.
I work with all major platforms including GoHighLevel, ActiveCampaign, ConvertKit, HubSpot, Mailchimp, and more. My role is platform-agnostic, ensuring the strategy, structure, and execution work no matter which technology your business uses.
No. My role is strategic leadership, system design, and implementation oversight. This ensures your team or agency executes correctly, efficiently, and sustainably — without dependency or confusion as your business grows.
Yes. When built as a connected system, email consistently outperforms most channels in trust, conversion, retention, and lifetime value. The key is not volume — it’s the quality and structure of the system behind it.